Email Checklist
There are some things that you should check before sending out an email.
There are some things that you should check before sending out an email.
Below is the checklist for your email marketing campaigns. It can be very useful to you.
- Check the Objective of email, what message are you trying to communicate? Who is your target audience? What action do you want the recipient to take?
- Check the List. Are you sending the campaign to the proper list? And do you have permission to send emails to the people on your list?
- Have you inserted the proper sender name that the recipient will identify? Means is the subject profit-oriented instead of “selling”?
- Does your campaign personalized with the recipient’s name?
- Have you inserted the proper subject and starting content properly that can attract user to open and read it?
- Have you make it clear what you want to say and what you want him to do?
- Does the email include benefit-oriented information that is also appealing?
- Does your email contains both balance of text and image instead of containing large heavy image only.?
- Have you designed or formatted your email properly?
- Did you check the copy one last time for spelling mistakes?
- Did you check the spam score of your email?
- Does your mail contain balanced length or readable length?
- Does all the links in your email are working properly?
- Are all the graphics loading and do they load quickly?
- Are all the images linked?
- Are you using the right email template for the campaign?
- Did you remember to create a plain-text version of the email?
- Have you protect your content with a copyright notice?
- Do you have a working unsubscribe link?
